SW postcode area short-term rental market

Building· 7 samples90-night limit (Greater London)

92A

A · Exceptional

£70,353

Avg gross revenue / yr

£254

Average daily rate

76%

Occupancy

13.5%

Gross yield-on-cost

on ~£562,000 property value

Building· 7 samplesA reasonable sample — figures are firming up as more reports come in. As more Stayful analyser reports come in for this area, these figures will firm up.

Stayful score: 92/100 · A (Exceptional)

A transparent composite of four factors — we show our working. Higher is better.

Factor	What it measures	Points
Yield-on-cost	13.5% gross yield	38 / 40
Occupancy	76% occupancy	25 / 25
Revenue scale	£70,353/yr	20 / 20
Regulatory ease	Licence required	9 / 15

Short-let vs long-let

Short vs long-let: not enough data

We couldn’t fetch an area long-let comparator for SW postcode area, so the short-vs-long verdict isn’t available for this area yet.

By bedroom count

Beds	Samples	ADR	Occupancy	Gross rev	Property value
0	1	£172	74.0%	£40,785	—
1	1	£204	85.0%	£63,494	£280,500–£379,500
2	4	£281	76.0%	£79,003	£527,000–£713,000
4	1	£277	71.0%	£72,177	—

Licensing & regulation

STR licence / permission required

In Greater London, letting a whole home for more than 90 nights per calendar year requires planning permission (Deregulation Act 2015). Below 90 nights no permission is needed.

Sources: www.legislation.gov.uk · www.cityoflondon.gov.uk

Last verified: 2026-07-18

Analyse a specific property in SW postcode area

These are area averages. To model a specific address — with its own comparables, risk profile and 12-month forecast — run it through the Stayful analyser.

Analyse an address

SW postcode area figures are averages from 7 Stayful analyser samples across the SW postcode area — indicative, not a guarantee of returns. Licensing is a general guide; confirm with the local authority before buying.